Sunk Costs and Market Structure: Price Competition, Advertising, and the Evolution of Concentration
Worth buying if: You want an uncomplicated introduction to the subject.
Skip it if: You are looking for something very different from this book.
Exact edition: Edition shown · ISBN-13 9780262193054. The Amazon link uses this ISBN, so the product page should open to the edition shown here.
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Summary
This edition of Sunk Costs and Market Structure: Price Competition, Advertising, and the Evolution of Concentration by John Sutton is a general-interest book whose subject is easy to identify. The copy shown here is 1991 • Mit Pr • 577 pages.
Why this book now
Worth a look if you want a backlist title that still has a clear identity and use case.
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Best for readers who...
Good fit if you want...
- You want an uncomplicated introduction to the subject.
- You are looking for a simple place to start.
- If you like stylistic experimentation, the sentences are economical and exact, making small moments feel freshly observed and crucial.
Maybe skip if...
- You are looking for something very different from this book.
- You want to know every detail before opening the book.
- If you are not into slow builds, the viewpoint rotates often, requiring you to reorient regularly.
Decided it fits?
Exact edition: Edition shown · ISBN-13 9780262193054
Worth buying if: You want an uncomplicated introduction to the subject.
Skip it if: You are looking for something very different from this book.
Check Amazon for the current price and availability of this exact edition.
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Reading commitment
Substantial Longer sessions help
Substantial commitment. Better if you want time to settle in rather than skim.
What stands out here
The title and summary above are the best guide to whether this book interests you.
Best way to approach it
Read it at the pace that works for you; the page count above is the best guide to the time it may take.
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Exact edition: ISBN-13 9780262193054
Check Amazon for the current price and availability of this exact edition.