Global Marketing for the Digital Age
It helps anchor a specific period of this author’s publishing run instead of blending into the undated shelf clutter.
9
Catalog books
4
Works
1998 to 2020
Strongest span
Bill Bishop has enough depth here to be more than a raw catalog rollup. This page pulls together 9 catalog-linked books across 1998 to 2020, which makes it easier to separate the strongest starting points from the noisier editions. The clearest lane here leans toward Business & Self-Help.
Best for readers who want practical takeaways and books they can put to use quickly. If you want the easiest first click, start with Global Marketing for the Digital Age and branch outward from there. UPB note: the strongest documented run here lands between 1998 to 2020; the most common copies on this page tend to come from McGraw-Hill and Give a Salute!.
Global Marketing for the Digital Age
McGraw-Hill • 2000 • standard commitment
It helps anchor a specific period of this author’s publishing run instead of blending into the undated shelf clutter.
Best known for: Business & Self-Help entry points • common used copies from McGraw-Hill and Give a Salute!
Genres and themes: Business & Self-Help
Who this author is best for: readers who want practical takeaways and books they can put to use quickly
UPB note: the strongest documented run here lands between 1998 to 2020; the most common copies on this page tend to come from McGraw-Hill and Give a Salute!.
Global Marketing for the Digital Age
McGraw-Hill • 2000 • standard commitment
UPB note: one of the most common used-copy publishers for this author • year signal: 2000 • 272 pages.
Global Marketing for the Digital Age: Globalize Your Business With Digital and Online Technology
McGraw-Hill • 1999 • standard commitment
UPB note: one of the most common used-copy publishers for this author • year signal: 1999 • 270 pages.
Strategic Marketing for the Digital Age
McGraw-Hill • 1998 • standard commitment
UPB note: one of the most common used-copy publishers for this author • year signal: 1998 • 252 pages.
Two Hearts : The Tale of Cole Younger's Sweetheart
Wipf & Stock Publishers • 2019 • quick commitment
It stands out because it asks for less time than many of the longer volumes on this page.
Mariner Books • 2009 • longer commitment
UPB note: year signal: 2009 • 374 pages.
The Strategic Enterprise: Growing a Business for the 21st Century
Stoddart Pub • 2000 • standard commitment
UPB note: year signal: 2000 • 224 pages.
Give a Salute! • 2020 • commitment varies by edition
UPB note: year signal: 2020.